Category: Design

Silos

By Simone Bonino on April 21, 2011

I used to live in Dayton, OH, home of the Wright Brothers, and got to learn much about how the first Wright Brothers plane was designed.  There was no design or stress or manufacturing department to Wright Brothers, Inc. – … Read More

Opening the Window to Mechatronic Systems

By Tony Norton on March 30, 2011

It almost seems as though there is no such thing as a purely mechanical system anymore. The proliferation of electronic controls into the automotive industry is evident through almost every vehicle system. With this trend comes the complexity of developing … Read More

Innovative Strategies For the Automotive Industry

By Tony Norton on March 28, 2011

This week we finished a set of 5 automotive industry webinars that showcased some technologies and methods to assist in the constant fight to reduce cost and timing while exciting consumers with innovative, better performing products.

How Much Does a Pound Cost?

By Simone Bonino on March 16, 2011

I recently read an article on the cost per pound for dieting programs.  When you factor in the cost of food, counseling, gym memberships, etc., it works out to $70-$100 per pound.  Unfortunately, most people gain most of the weight … Read More

Gas up, Weight Down

By Tony Norton on March 14, 2011

With gas prices now way past the $3.50 a gallon price that saw a change in consumer habits a couple of years or so ago, perhaps smaller cars will become a more permanent fixture on the North American automotive landscape. … Read More

Small Cars, Global Stars

By Tony Norton on February 28, 2011

Ford recently announced the Fiesta is the first car in its segment to earn a top safety rating in the World’s largest auto markets across four continents. The Fiesta achieved 5-star safety ratings in China, Europe and Australia/New Zealand, plus … Read More

International Auto Show

By Tony Norton on January 24, 2011

As a Brit who has now lived in Michigan for 12 years, I have slowly come to take a very Detroit-centric view of the automotive world. This can be re-enforced by my annual pilgrimage to the North American International Auto … Read More